I’ll be going over what it takes to build a community on YouTube.

Building a community on YouTube

Building a community on YouTube takes a few simple practices in order to see what most would consider a successful channel.

If you were to start off and want a good area to begin is:

• Matching a channel to a brand image
• Creating video playlists
• Encouraging subscribers to share your content
• Engaging with your audience

Matching a brand image

Matching a brand image to your channel helps with making your content recognizable.

That could be something reflecting what your original content will have.

If you’re a business page for example then you’ll most likely have likes and favorites that reflect it.

There’s not a complicated science behind this but being familiar with the industry you’ll operate in will be useful.

Creating video playlists

Creating Video playlists help with adding a layer of transparency when it comes to your interests.

Subscribers keep this in mind when it comes to following the things you’ll do with your channel moving forward.

It could be anything that helps put light on your favorite videos.

Encouraging subscribers to share

Next is asking subscribers to share your video.

It’s something you’ll hear said at the end of most beginning YouTubers.

There’s actually thought that would make you think twice about doing it.

It depends but if you were looking to do it in a less overt way then consider doing this:

The best way to get somebody wanting to share your YouTube videos is having enough value that’s worth sharing.

Nothing beats a solid product.

Engaging with your audience

Engaging with your audience is best practice for most social media and holds true for YouTube the same.

When there’s genuine interaction it invites more comments which keeps the relevance of your video alive.

Remembering to respond to comments can make the difference in gaining whatever extra followers you wanted to begin with.

Have fun appreciating the quality of the video with supporters and extra activity usually follows.